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Fireside chat: “Interactive video opportunities for the B2C industry”

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LIVE SESSIONS

About the event

For many B2C companies, interactive video is opening up many opportunities to really engage with your audience. During this fireside chat Branco Scherer and Jeroen Doucet will discuss cases where consumers were captured by a combination of live video, interactivity and gamification and they’ll discuss the business benefits of it. Join us on the 9th of September from 11:00-11:30am CEST!

Livery is powered by Ex Machina. Ex Machina is best known for the large scale interactive apps it has been developing for media companies for more than ten years, mostly in the context of second screens and Twitch extensions. Out of this decade of experience came the Livery proposition, which includes state-of-the-art live streaming technology and is designed to power the next generation’s interactive live content. To discover what interactive live video can do for your organization, sign up for Livery’s business and tech events! Register here for free.

September 8, 2021

Fireside chat: "Interactive video opportunities for the B2C industry"

Fireside chat: “Interactive video opportunities for the B2C industry”

4:00 pm

-

4:00 pm

Free

Share this event with others

About the event

For many B2C companies, interactive video is opening up many opportunities to really engage with your audience. During this fireside chat Branco Scherer and Jeroen Doucet will discuss cases where consumers were captured by a combination of live video, interactivity and gamification and they’ll discuss the business benefits of it. Join us on the 9th of September from 11:00-11:30am CEST!

Livery is powered by Ex Machina. Ex Machina is best known for the large scale interactive apps it has been developing for media companies for more than ten years, mostly in the context of second screens and Twitch extensions. Out of this decade of experience came the Livery proposition, which includes state-of-the-art live streaming technology and is designed to power the next generation’s interactive live content. To discover what interactive live video can do for your organization, sign up for Livery’s business and tech events! Register here for free.

Fireside chat: "Interactive video opportunities for the B2C industry"

Fireside chat: “Interactive video opportunities for the B2C industry”

September 8, 2021

4:00 pm

-

4:30 pm

Free

Share this event with others

About the hosts

Jeroen Doucet
Chief Strategy Officer of Ex Machina Group
Jeroen Doucet is Chief Strategy Officer of Ex Machina Group and leads its professional services. Prior to Ex Machina, Jeroen went back and forth between television and digital media. In 2001 he started as an executive director at Dutch public broadcaster BNNVARA. Next he set up and ran NPO’s partnership program which included a.o. collaborations with RTL Group, BBC Worldwide, and Microsoft. In 2007 he founded Station10, a Dutch media consulting boutique. Over the years, Jeroen has become an authority on blending digital media and television. He is a frequently asked speaker inspiring the audience on the opportunities of combining the reach and impact of television, with the power of individual interactivity. Jeroen not only tells you what can be done, but also shows how it has been done successfully. Since 2014 he has been responsible for Digital Transformation Program with the Entertainment Master Class, the not-for-profit executive educational foundation for the entertainment industry.
Branco Scherer
VP Business Development at Ex Machina Group
Branco is VP Business Development at Ex Machina Group and therefor is involved in launching new products and services, including Livery Video. He has 20+ years experience at the crossroads of entertainment, digital media and marketing. Previously, he held senior functions at among others AOL, Viacom International and Endemol Shine Group.

About the hosts

Jeroen Doucet
Chief Strategy Officer of Ex Machina Group
Jeroen Doucet is Chief Strategy Officer of Ex Machina Group and leads its professional services. Prior to Ex Machina, Jeroen went back and forth between television and digital media. In 2001 he started as an executive director at Dutch public broadcaster BNNVARA. Next he set up and ran NPO’s partnership program which included a.o. collaborations with RTL Group, BBC Worldwide, and Microsoft. In 2007 he founded Station10, a Dutch media consulting boutique. Over the years, Jeroen has become an authority on blending digital media and television. He is a frequently asked speaker inspiring the audience on the opportunities of combining the reach and impact of television, with the power of individual interactivity. Jeroen not only tells you what can be done, but also shows how it has been done successfully. Since 2014 he has been responsible for Digital Transformation Program with the Entertainment Master Class, the not-for-profit executive educational foundation for the entertainment industry.
Branco Scherer
VP Business Development at Ex Machina Group
Branco is VP Business Development at Ex Machina Group and therefor is involved in launching new products and services, including Livery Video. He has 20+ years experience at the crossroads of entertainment, digital media and marketing. Previously, he held senior functions at among others AOL, Viacom International and Endemol Shine Group.

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