Catch the livestreaming Fox
Next to watching it on TV, you can participate live in this online fox-hunt. Where you use all online resources, but especially the livestream bursts, coming from the Fox’s camera-glasses.
Synopsys
Next to watching it on TV, you can participate live in this online fox-hunt. Where you use all online resources, but especially the livestream bursts, coming from the Fox’s camera-glasses.
The Fox can be anywhere, any time. And the Fox is moving. Live. Using all tricks, cheats and means of transportation available to stay ahead of the pack of wolves. Controlling and giving away as little information in its location as it possibly can. Because the hunters are on its tail, circling slowly but surely towards their prey based on the intelligence shared by the Agency: maps, landmarks, stills, live drone views, audio hints.
And The Fox itself.
Because the only source of information the Fox can’t control is the camera on the camera-glasses it wears. Every now and then but with regular intervals it opens up a live stream video connection, sharing the Fox’s POV and whereabouts. The ultimate intelligence! There is one difficulty though: the closer the hunters come, the shorter the livestream windows will be. Jokers and drops make the game extra engaging and exciting.
Value
- Profile data and lead generation: access to ecom, interactive and community features generating rich user profiles with knowledge level, opinion and personal preference
- Connect to brands and advertisers: sponsored content and host advertising
Price indication Livery
€ 1.619 monthly based on 2 sessions with 15.000 users
= € 810 per session
Settings & configuration
| Format | First person fox hunt |
| Content | Fan engagement |
| Type: | Scripted; Instant; Pre and Post Broadcast Specials |
| Duration | Duration of supported format |
| Target | Brands |
| Stream | Premium video: 1080; – 25 fps – 3.0 mbps Ultra-low latency |
| Core | Countdown, poll, estimation poll, trivia, vote, rating, sentiment |
| Ecommerce | Discovery, configuration, purchase |
| Community | Q&A (moderated), chat |
