The ultimate 2nd stream fan engagement extension for existing reality and talent shows
Superfan is the ultimate live hangout for Superfans where they can indulge in the world of their superstars, interact with them, access unique content, show-off their fandom and get their hands on one of a kind merch. And meet fellow fans from every corner of the country.
Synopsys
The Superfan format is the ultimate supporting fan engagement vehicle for reality and talent shows. Especially when live elements or live episodes are part of the season’s schedule.
The Superfan is a unique proposition with a mix of live behind the scenes interactive streams, pre- and post-show specials with access to rehearsals, live meet and greets, fan quizzes and limited merchandise shopping.
The behind the scenes interactive stream runs fully parallel to the live broadcast as a second stream, accessible on mobile and desktop browsers. The footage for this stream can either be provided by a fixed position mounted camera or, if the format allows for more dynamic footage, by a mobile camera operated by one of the show’s editors.
Superfan is the ultimate live behind the scenes hangout for Superfans where they can indulge in the world of their superstars, interact with them, access unique content, show-off their fandom and get their hands on one of a kind merch. And meet fellow fans from every corner of the country.
Value
- Profile data and lead generation: access to ecom, interactive and community features generating rich user profiles with knowledge level, opinion and personal preference
- Connect to brands and advertisers: sponsored content and host advertising
Price indication Livery
€ 5150 monthly based on 4 sessions with 50.000 users
= € 1290 per session
Settings & configuration
| Format | Superfan |
| Content | Fan engagement |
| Type: | Scripted; Instant; Pre and Post Broadcast Specials |
| Duration | Duration of supported format |
| Target | Brands |
| Stream | Premium video: 1080; – 25 fps – 3.0 mbps Ultra-low latency |
| Core | Countdown, poll, estimation poll, trivia, vote, rating, sentiment |
| Ecommerce | Discovery, configuration, purchase |
| Community | Q&A (moderated), chat |
